Gizmocracy Branding
Concept and branding of a new business. Gizmocracy is a place where you can go and play with all the latest gadgets on the market for hours without having to buy them. You just pay a flat rate for the entrance and you can enjoy hours of technological fun. The wordmark has a characteristic "g" that with its rounded features resembles buttons to touch and play with. The colour palette is also thought to evoke technology.